Key points
Numendo assembled a Task Force of Salesforce Commerce Cloud experts to support a luxury house in optimizing its e-commerce platform and integrating digital innovations such as AI and augmented reality. Thanks to this setup, teams benefit from a reinforced omnichannel user experience, a high-performing and scalable platform, and boosted online conversions.
8
experts mobilized for the dedicated Task Force
+30%
– online conversions boosted with AI and AR (Augmented Reality)
Context
A prestigious French luxury house specializing in ready-to-wear, leather goods, jewelry, haute couture, as well as perfumes and cosmetics, sought to modernize and strengthen its digital ecosystem. To achieve this, the company requested Numendo to build a dedicated Task Force for managing and optimizing its Salesforce Commerce Cloud (SFCC) platform.
intervention
The team assembled by Numendo consists of eight experts, including a Delivery Manager, a Scrum Master, and five SFCC specialized developers (Front-end, Back-end, and Fullstack). Over two years, the project has been managed in a hybrid model, combining on-site resources for strategic coordination and nearshore development in Eastern Europe.
The intervention enabled the integration of innovative technologies:
• AI Integration: AI-driven product recommendation systems.
• Social Selling: Integration of social sellers to boost online sales.
• Augmented Reality: Implementation of AR solutions offering immersive virtual store visits.
The intervention enabled the integration of innovative technologies:
• AI Integration: AI-driven product recommendation systems.
• Social Selling: Integration of social sellers to boost online sales.
• Augmented Reality: Implementation of AR solutions offering immersive virtual store visits.
results
Through these advancements, the luxury house strengthened its omnichannel user experience, improving purchasing journeys and driving online conversion rates. Code optimization and a robust technical framework guarantee a high-performing, scalable platform. Technical documentation and unit test implementation ensured development aligned with quality and security standards.
These enhancements allow internal teams to fully leverage Salesforce Commerce Cloud capabilities while seamlessly embedding strategic digital innovations.
These enhancements allow internal teams to fully leverage Salesforce Commerce Cloud capabilities while seamlessly embedding strategic digital innovations.
