Key points
Numendo managed the QA strategy for a global e-commerce platform for Kering (4 brands, 66 countries). Leading 19 experts and coordinating a complex ecosystem (SFCC/SAP/PIM/OMS), Numendo ensured successful major go-lives and the industrialization of testing processes on an international scale.
19
QA experts managed under the direction of a Lead QA Manager
4
luxury houses deployed across 66 countries via the e-commerce platform
CONTEXT
As part of its digital transformation, Kering Group deployed a multi-brand, omnichannel e-commerce platform on a global scale. This strategic project aimed to harmonize the customer experience for four luxury houses (including Alexander McQueen and Saint Laurent) across 66 countries. The primary challenge lay in mastering a complex application ecosystem (SFCC, Akeneo, Manhattan, SAP) and coordinating large-scale testing.
intervention
Numendo delivered end-to-end software quality management as Lead QA Manager:
• Team Management: Leading a 19-person QA team structured into expertise centers (application sprints, E2E, Selenium/Appium automation, Front/Back, and PIM).
• Testing Strategy: Defining and drafting the global strategy and test plans tailored to a multi-flow international context.
• Operational Leadership: Backlog management, defect prioritization using JIRA/X-Ray, and daily tracking of manual and automated executions.
• Cross-Functional Coordination: Continuous alignment with IT/Business PMs and local teams to ensure readiness for test phases.
• Continuous Improvement: Optimizing Agile processes (grooming sessions, tracking dashboards) and conducting risk/impact analyses to secure production rollouts.
• Team Management: Leading a 19-person QA team structured into expertise centers (application sprints, E2E, Selenium/Appium automation, Front/Back, and PIM).
• Testing Strategy: Defining and drafting the global strategy and test plans tailored to a multi-flow international context.
• Operational Leadership: Backlog management, defect prioritization using JIRA/X-Ray, and daily tracking of manual and automated executions.
• Cross-Functional Coordination: Continuous alignment with IT/Business PMs and local teams to ensure readiness for test phases.
• Continuous Improvement: Optimizing Agile processes (grooming sessions, tracking dashboards) and conducting risk/impact analyses to secure production rollouts.
results
This management engagement secured the go-live of the Alexander McQueen and Saint Laurent websites within a demanding international schedule. Test industrialization and the implementation of standardized processes significantly reduced regression risks across the 66 countries involved. The group now benefits from a controlled quality roadmap and optimal alignment between brand business requirements and technical IT constraints.
