Geosciences: structuring data governance and creating value from data at AdTerra

AdTerra is a leading geoscience services provider specializing in the interpretation, collection, and exploitation of subsurface data. With growing data volumes, diverse file formats, and expanding offerings, AdTerra sought to overhaul its approach to data management to enhance deliverable quality, streamline project onboarding, and launch new services leveraging existing data assets.

Numendo was engaged to define a strategic data vision while guiding the operational delivery of concrete projects.

Numendo combined strategic consulting with organizational and technical transformation support around 5 core pillars:
• ETL Implementation: Automated data onboarding processes to guarantee quality and notify users of newly available data.
• Data Governance Framework: Defined clear roles (data owners, data managers), established a shared data model and glossary, and created data exchange contracts.
• Data Lake Architecture: Centralized raw, semi-structured, and transformed data to enable cross-analysis across domain-specific tools (Geolog, Petrel, ArcGIS).
• Client Portal Redesign: Enhanced user experience by integrating data visualization, analytical tools, and feedback loops for produced interpretations.
• ECM/DAM Deployment: Standardized deliverable management, structured external communications, and fostered collaborative workflows around a single source of truth.

AdTerra now possesses a unified data strategy vision along with solid operational foundations. The newly launched initiatives significantly improve data quality, traceability, and reusability while laying the groundwork for innovative, value-added services.
A shared data culture was successfully established across all stakeholders—IT, business units, geoscience experts, project managers, and executive leadership—through an effective change management approach.