Client : Diamond Europe

Sector : B2B

Offer : Product Data

Partenaire : Quable

Diamond Europe: PIM audit and securing digital transformation

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Diamond Europe sécurise sa transformation digitale par un audit PIM stratégique

key points

Numendo supported Diamond Europe in auditing its Master Data and defining its future PIM ecosystem. This strategic consulting phase cleanses product data to effectively drive future logistics (WMS) and the e-commerce redesign, while ensuring a scalable and independent IT architecture.

+10 000

active products

100%

of data in a "Best of Breed" architecture

introduction

Diamond Europe secures its digital transformation through a strategic PIM audit

Diamond Europe, a leading distributor of professional kitchen equipment for 40 years, is taking a decisive step in its digital transformation. With a network of European and international distributors, the company manages a highly complex product catalogue: several thousand active products and tens of thousands of historical references that are essential for maintaining its equipment base.

Faced with fragmented master data and the limitations of an ERP that was not well suited to logistics needs, Diamond Europe opted for an agile, future-proof architecture. The objective was twofold: clean up product data to power a high-performing future WMS and support the complete redesign of the website on PrestaShop.

To secure this transition, Diamond Europe commissioned Numendo — an expert integrator recommended by Quable — to conduct an independent strategic audit. This consulting phase confirmed the relevance of a stand-alone PIM capable of becoming the central hub for the company’s data, independently of future ERP developments, while ensuring an intuitive user experience for business teams.

context : rebuilding IT foundations to support growth

The arrival of Geoffrey Bricourt as IT Manager two and a half years ago marked the beginning of a large-scale initiative: upgrading Diamond Europe’s entire infrastructure and IT department. After an ERP implementation phase that required significant resources and revealed room for improvement in internal processes, the priority was to stabilize the existing environment. The goal was to restore peace of mind for teams while positioning digital tools as true day-to-day performance drivers.

Three major challenges quickly emerged:

• Siloed and incomplete master data: although product data was extensive, with tens of thousands of references including historical data, it lacked structure. This directly affected operational efficiency.
• Logistics awaiting high-performing tools: the need for a WMS had become critical to optimize the warehouse. However, without accurate data, no logistics tool could be truly effective.
• An outdated website: the current fully custom website had become a barrier to growth. Its complete redesign toward a more standard and high-performing solution such as PrestaShop required a clean, automated product data flow.

enjeux

The audit project led by Fabrice, Head of Numendo’s Product Data offering, addressed three strategic challenges for Diamond Europe’s future:

• Securing and enriching master data: the key challenge was to identify gaps in current data to guarantee smooth logistics. This required integrating accurate information such as package dimensions, weight, and technical characteristics, which are essential for the future WMS, while ensuring a complete and error-free web catalogue.
• Independence and agility of the IT architecture: Diamond Europe wanted to define a best-of-breed ecosystem in which the PIM would occupy a central and autonomous place. This strategic choice secures product intelligence: even if other IT solutions change, the business tool remains the same, ensuring full operational continuity.
• Adoption and change management: after previous software transitions, the choice of the future interface was crucial. The audit needed to assess team maturity in order to recommend a solution known for its ergonomics and ease of use, ensuring fast and positive adoption by all employees.
Diamond Europe sécurise sa transformation digitale par un audit PIM stratégique
Before diving into PIM implementation, the audit conducted by Numendo was a key milestone. Their expertise allowed us to streamline our master data challenges and define a coherent, scalable IT architecture. It is reassuring to be supported by a partner who understands both our logistical constraints and our business ambitions.

Geoffrey BRICOURT

DIAMOND EUROPE

CTO

Delivery: an independent audit for a secure trajectory

To turn this vision into operational reality, Numendo stepped in from the reflection phase through a structuring audit. The objective was to provide an external expert perspective to validate technology choices and anticipate integration needs.

1. A transparent needs assessment audit
Led by Fabrice from Numendo, this audit made it possible to gather expectations from each department: IT, product, and logistics. This independent approach resulted in a precise specification document, serving as a foundation for comparing market solutions and ensuring that the selected tool met Diamond Europe’s business-specific requirements.

2. Choosing Quable for its ergonomics
The analysis conducted during the audit confirmed the relevance of Quable PIM. Beyond its technical capabilities, the user interface made the difference. With the aim of simplifying employees’ daily work, the solution was shortlisted for its intuitive and ergonomic qualities, facilitating natural adoption by teams without the complexity of more “raw” solutions.

3. A coherent and scalable technical architecture

Numendo’s expertise also made it possible to validate future data flows:

• E-commerce connectivity: the possible choice of PrestaShop for the new website was reinforced by the existence of a robust connector developed by Numendo, ensuring smooth synchronization between the PIM and the website.
• Technical support: the support also extends to collaboration with Numendo’s technical teams, ensuring close assistance for integrating the PIM with the WMS and business tools.

Results and outlook: renewed agility for 2026

The strategic audit carried out by Numendo helped remove uncertainty and establish clear milestones for Diamond Europe’s digital transformation.

• A secured roadmap: with implementation planned to start in February 2026, the company can enter this new phase with confidence. The validated specifications reduce project risks and align logistics expectations with marketing needs.
• Immediate value creation: by choosing to deploy a PIM before a potential major ERP redesign, Diamond Europe will generate concrete benefits as early as 2026: reliable product data for the future website and a solid foundation for warehouse stock management.
• Strategic flexibility: the stand-alone architecture recommended by Numendo offers complete freedom for the future. By separating product intelligence from the order management system, IT teams will be able to evaluate the next steps of the IT architecture calmly, without fearing data loss or service disruption.

Thanks to this pragmatic approach focused on people and data quality, Diamond Europe is not simply implementing a technology solution: it is equipping itself with a true growth engine capable of supporting its European ambitions for years to come.

Master your product data strategy

Cleanse your master data and future-proof your IT architecture with a strategic B2B PIM audit. Numendo helps you structure product intelligence and streamline omnichannel growth.

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