Key points
Numendo supported Orange in the UX/UI and technical redesign of its Africa and Middle East portals, placing a strong emphasis on web performance and adaptation to local contexts to ensure an optimized user experience and simplified maintenance.
+20
countries in the EMEA region benefit from web portal harmonization
100%
of web components are compatible with the proprietary CMS
context
As part of its digitalization strategy and to guarantee an optimal experience for its users across Africa and the Middle East (over 20 countries involved), Orange initiated a complete redesign of its regional web portals. The main challenge was to deliver a high-performing and intuitive interface with optimized loading times for local networks.
To address this challenge, Orange entrusted Numendo with the design and development of a suite of web components that integrate into its proprietary CMS, simplifying the management and maintenance of its various websites.
To address this challenge, Orange entrusted Numendo with the design and development of a suite of web components that integrate into its proprietary CMS, simplifying the management and maintenance of its various websites.
intervention
Numendo deployed a dedicated service center of five experts (one UX/UI designer, three full-stack developers, and one project manager) to:
• Design System Development: Build a Design System tailored to regional requirements, including Right-To-Left (RTL) language support.
• Prototyping: Create wireframes and functional prototypes.
• Web Components: Develop and integrate high-performance, optimized web components.
• CMS Integration: Ensure smooth integration within Orange’s proprietary CMS.
• Accessibility & SEO: Guarantee optimal accessibility and search engine optimization (SEO) across developed elements.
• Performance Optimization: Limit page weight to accommodate local data consumption constraints.
• Design System Development: Build a Design System tailored to regional requirements, including Right-To-Left (RTL) language support.
• Prototyping: Create wireframes and functional prototypes.
• Web Components: Develop and integrate high-performance, optimized web components.
• CMS Integration: Ensure smooth integration within Orange’s proprietary CMS.
• Accessibility & SEO: Guarantee optimal accessibility and search engine optimization (SEO) across developed elements.
• Performance Optimization: Limit page weight to accommodate local data consumption constraints.
results
Through this agile intervention, Orange now benefits from a clear, structured library of web components tailored to regional specifics, significantly easing the maintenance and evolution of its numerous portals.
The technical performance achieved—reduced load times, enhanced accessibility, and optimized SEO—substantially improves the user experience across all targeted markets.
The technical performance achieved—reduced load times, enhanced accessibility, and optimized SEO—substantially improves the user experience across all targeted markets.